Facebook:
Use cases for AR - information, digital objects, enhancements. Focused on the camera as the AR platform.
Building Blocks:
- Precise Location
- (SLAM) Simultaneous Localization & Mapping
- Mapping 3D scenes from still photos
- 3D Effects
- Object recognition
Leave directions or notes for friends. Give people more information about where they are. Drop digital objects other people can find and interact with right there.
Google Lens:
"Vision based computing capabilities"
Apple:
ARKit
Amazon has a game development engine. The implications for commerce are huge.
